As a former volunteer and employee (critical intervention specialist) of Lines for Life Crisis Lines, I can tell you that caller frustration on the National Suicide Prevention Lifeline (NSPL) about access to a simpler, more salient phone number was a persistent issue. Also, please don’t consider the terrible idea of using a number already in existence (e.g. 211info) to create yet another ‘middleman.’  

Sincerely, 

Andrew D. Viceroy