In a world where the internet is a necessary part of life for most people, letting ISPs mess with our access to it (charging extra for different websites, changing speed per website, etc) is something that cannot be allowed to happen. It would be like your power company charging extra for powering Keurig coffee makers. Or GE microwaves. Or LG televisions. It's a terrible thought, right? Power is a regulated utility, and the internet must be the same way. We must make internet a utility. Without net neutrality, the internet that we all know and love will die, replaced by a corporate run monster.